T H E  E - C R E A T O R  A R C H E T Y P E S ™Â
The Igniter
You’ve lit the match. You’re taking action, but deep down you’re still asking:
“What if this doesn’t actually work?”
This training will uncover exactly why you’ve been hesitating, confirm that you are The Igniter, and hand you the step-by-step roadmap to stop second-guessing and start validating with confidence. So you don’t just create lessons, you create sales.

đź’ˇ Pro Tip: Save this page so you can come back to it anytime. You can also speed it up or watch in full screen for a better learning experience,
whatever helps you get the clarity faster.

Congratulations!
You now know your archetype.Â
Now here’s what you need to be doing next:

STEP 1:
Mark this moment
Save this page and set a calendar reminder to revisit it in 30 days. If your results are still the same, that’s your sign you’ve been spinning wheels instead of moving. Progress is the goal. Not staying stuck in “research mode.”

STEP 2:
See the bigger journey.
Look at the map below. You’re here right now. But this isn’t your forever stage. The Toolshed gives you the exact roadmap to climb to the next level and beyond, so you’re never lost or second-guessing what comes next.

I N T R O D U C I N G ...
Your stage-specific growth system to finally stop guessing and start scaling with clarity, confidence, and consistency.

The E-Creator Toolshed
Stop guessing. Stop stalling. This is your complete stage-specific action hub membership powered with roadmaps, tools, and community that will take you from spark to scale without wasting years on the wrong moves.
Instead of piecing together another random guru's advice, you’ll have every archetype laid out in a zoomed-out, buffet-style framework. That means clarity at your current stage, and foresight into the next ones, so you can confidently grow your online education business step by step.
And if I’m being honest? This is probably the last membership community you will need to sign up for.

You can absolutely piece this together yourself.Â
But here’s the trap: you’ll waste months second-guessing, trying random tactics, and rebuilding things you think should work.
What’s missing when you go solo isn’t information. It’s clarity, order, and accountability.
That’s exactly what the Toolshed gives you: a stage-specific roadmap so you stop reinventing the wheel and finally make consistent progress.

What Can
The E-Creator Toolshed
Offer You?

Every month you waste guessing at your next move is another month of stalled growth, unfinished funnels, and sales that never come. The longer you stay stuck, the harder it gets to break free.Â
The Toolshed was built to end that cycle.Â
Inside, you’ll unlock a stage-specific membership hub designed to take the guesswork out of your growth.
EACH ARCHETYPE will have the following:
CORE TOOLS

Full Breakdown of All 4 ArchetypesÂ
Get in-depth breakdowns of not just your archetype, but all four. You’ll see the exact problems, proven solutions, and transition signs for every stage, so you always know where you are, what to fix next, and what’s coming down the road. With clear goals and mental checkpoints mapped out, you’ll never have to second-guess your progress again.

Self-Scoring Rubrics
No more wondering “Am I still here, or ready to move up?” These simple scorecards let you reassess yourself anytime, so you can clearly track your progress, confirm your stage with confidence, and avoid jumping ahead too soon (or staying stuck longer than you should).

Stage-Specific
To-Do ListsÂ
Forget vague advice like “just keep going.” These prioritized, step-by-step checklists show you exactly what to focus on first, second, and third at your stage so you’re always working on the right things in the right order, with zero wasted effort.

Marketing Playbooks
Forget vague advice like “just keep going.” These prioritized, step-by-step checklists show you exactly what to focus on first, second, and third at your stage so you’re always working on the right things in the right order, with zero wasted effort.

Fast-Track Prescriptions
Sometimes you don’t need a whole new system. You just need a quick win. These bite-sized actions and mini-systems are designed to cut through overwhelm, help you implement fast, and give you momentum right when you’re feeling stuck.

Milestone
Trackers
No more guessing if you’re ready for the next stage. These simple “you’re here when…” markers show you the exact signs that it’s time to level up, so you can move forward with confidence and stop spinning in circles.
COMMUNITY

WhatsApp Community
Never feel like you’re building alone. Connect in real time with other course creators who get what you’re going through, share wins, swap ideas, and get support the moment you need it without waiting for the next “official” call.

Monthly Townhalls
Once a month, we get together for live Q&A, mini-trainings, and straight-up real talk about what’s working now. Think of it as your reset button. A chance to get unstuck, ask questions, and leave with fresh momentum for the month ahead.
CROSS-STAGE RESOURCES

Transition Maps
See the bigger picture of your journey with side-by-side comparisons of each stage. You’ll know exactly what shifts when you level up, so the next phase never feels like uncharted territory.

Templates &
Swipe Files
Get access to a growing library of done-for-you resources designed to match where you are in your journey. From scripts to page layouts to funnel maps: you’ll always have a starting point to customize, so you can spend less time staring at a blank page and more time taking action.

Mini Trainings
Delivered inside monthly Townhalls, these bite-sized lessons give you practical tactics for your current stage, and sneak peeks of what’s coming next, so you’re never caught off guard in your growth.
Join as a Founding Member and you’ll also unlock these exclusive bonuses…
Kajabi Discount
Free Lifetime Updates
Mobile App Access
Extra Implementation Boosters
PLUS: A Chance to Become a Certified Online Coach Through the E-Creator Seal ⬇️
The E-Creator Seal: Your Path to Becoming a Certified Online Coach
Your Monthly Progress PathÂ
(Built for Focus, Not Overwhelm)
Â
The Toolshed isn’t a giant info dump. It’s a living system designed to keep you moving forward step by step. That’s why resources unlock monthly, giving you the clarity you need exactly when you need it.

MONTH 1Â
Archetype Breakdown + Self-Scoring Rubric + Stage-Specific To-Do List:Â lock in your stage, confirm where you really are, and know exactly what to focus on first

MONTH 2Â
Marketing Playbook:Â plug into stage-appropriate strategies to start growing your reach without burning out.

MONTH 3Â
Milestone Tracker: Instantly see when it’s time to level up, so you stop wondering and start moving with confidence.

MONTH 4++
Access the full resource vault:Â Fast-Track Prescriptions, Templates, Transition Maps, and more.Â

đź’ˇ Each month builds on the last, so by the end of 4 months you’ll have clarity, structure, and systems instead of random notes and half-finished funnels.Â
And here’s the best part: alongside your stage-specific roadmap, you’ll also unlock cross-stage resources every single month. Things like:
- Swipe files you can plug into your marketing right away
- Mini-trainings from live townhalls
- Transition maps so you can see what’s next (and prepare for it early)
Â
This way, no matter where you are: Ember, Igniter, Rainmaker, or Oracle, there’s always something fresh inside the Toolshed to keep you growing.
Join The E-Creator Toolshed TODAY
Your complete stage-specific action hub packed with tools,
resources, and community:
CORE TOOLS
- Full Archetype Breakdown Guides: Deep dive into your stage’s problems, solutions, goals, and transition signs.
- Self-Scoring Rubrics:Â Reassess anytime so you always know exactly where you stand.
- Stage-Specific To-Do Lists:Â Step-by-step checklists with zero wasted effort.
- Marketing Playbooks: Strategies tailored to your current capacity (not generic “guru” advice).
- Fast-Track Prescriptions:Â Quick wins and mini-systems to cut through overwhelm.
- Milestone Trackers: Spot the signs that it’s time to level up.
COMMUNITY SUPPORT
- WhatsApp Community:Â Real-time conversations, connection, and support.
- Monthly Townhalls:Â Live Q&A, mini-trainings, and real talk every month.Â
CROSS-STAGE RESOURCES
- Transition Maps:Â See what shifts as you move through each stage.
- Swipe Files & Templates:Â Plug-and-play resources to save time.
- Mini Trainings:Â Delivered in Townhalls, focused on practical tactics for your stage.
BONUSES FOR FOUNDING MEMBERS
- Kajabi Discount:Â 3 months for $99
- Free Lifetime Updates:Â Always get the newest resources, no upsells
- Mobile App Access:Â Progress on the go
- Extra Implementation Boosters:Â Coursification checklist, sales-crushing email templates, conversion tips, and more
- The E-Creator Seal:Â A certification path for Toolshed members (6 months + Oracle stage). Get featured as a certified coach on my site.
My 14-Day “No Regrets” Guarantee
I built The E-Creator Archetype Toolshed to be the resource I wish I had when I started. I know the value inside will help you move forward with clarity, focus, and momentum.
That’s why I’m giving you a risk-free window:
- Lifetime or Yearly Members: If within 14 days of joining you feel the Toolshed isn’t the right fit, email me and I’ll refund you in full. No hoops. No “prove you did the work” nonsense. Just a straight-up refund.
- Monthly Members: You can cancel anytime. When you do, you simply won’t be billed for the next month.
This way, you can explore the Toolshed, check out the resources, and even attend a townhall. All without worrying if you made the right decision.
Like You, They Were Stuck Too... Until We Fixed the Right Things
These course creators weren’t lacking hustle... they were just focused on the wrong fixes.
Once we dialed in the real problem, everything changed. Here’s what happened next.



🎓 Case Study #1: Rebekah M. — From Unclear Vision to 9 Sales Before Her Launch
🎓 Case Study #2: Victoria L. P. — From Stuck, Scared, and Overwhelmed to 5 Sales Before Launch





If this is the first time we are meeting, hello! 👋
I’m Demi Bernice, I run Maia, and I'm your new marketing strategist.
I’ve been in the online education space since 2019. Since then, I’ve:
▫️ Spent over $250,000 on Facebook ads (I test what I teach)
▫️ Built and launched 9 profitable online courses
▫️ Taught 7,000+ students through my programs
▫️ Personally helped 100+ course creators fix their offers, validate their ideas, and sell smarter
▫️ Built an audience of 167,000+ followers across social platformsÂ
I do nothing else but this--online education business. In this field, I am hyperfocused.
I’m not here to hype strategies that “sound good.”
I’m here to help your client sell the damn thing.
Because nothing in business moves if sales aren’t coming in.
I despise marketing that wastes time.
I won’t feed “just post more” advice.
And I’m not the coach who’ll teach the same surface-level thing 50 different ways.
I look forward to working with you!
© 2025 Strive for Excellence by Demi Bernice. All rights reserved.
The E-Creator Archetype™ Test and related materials are the intellectual property of Strive for Excellence by Demi Bernice.
No part of this content may be copied, reproduced, or distributed without prior written permission.